White Hat Techniques

White Hat Techniques

The term white hat originated from the the idea of white magic (good) and black magic (bad). Wizards who normally wear white hats are considered good.

This same meaning is carried over to SEO. Thus, white hat is a technique that is considered good, ethical, and reliable.

What can you expect from white hat?

It is good to acknowledge that good SEO practise is challenging and time consuming. It takes a lot of effort and can take a lot of time for results to be seen.

It is important to know that it takes some time before you see the results of all your efforts, especially if you have a new website with equally new content. Most probably it takes a couple of days before you can see some of your web pages indexed. If your competitors are doing excellent SEO techniques, then you may have to wait for a much longer time.

Second, because the process if getting other website owners to provide links to your website is largely organic in nature (which means you do not pay for links or for directory inclusion), it is tedious or time-consuming.

Additionally, it is perfectly normal for white hat SEO specialists to spend hours, even their weekends, optimizing their web pages. They also need to be updated to the various SEO algorithm changes that could affect their ranking as soon as they have completed the optimization. Of course, they have to maintain the sites to ensure they still follow the webmaster guidelines set by search engines.

Next, it can be quite costly in the sense that it sometimes requires tools or technologies for better implementation or tracking.

To put all these thoughts together, white hat SEO is not the easiest thing to do, but it is rewarding and you can be assured that if you are getting good white hat seo based traffic, you have a valuable and authoritative website. And a good quality site is likely to give you the results you desire much more than one that is assembled only to get ‘hits’.